Shanthi launched sale of cattle feed
Shanthi Poultry Farm Limited has launched sale of cattle feed in Kerala and Tamil Nadu.Its Managing Director, R. Lakshmanan, said that the company planned to sell 1,500 tonnes to 2,000 tonnes of cattle feed a month initially in these two States. Marketing would be through its existing network that took care of poultry feed sales.The balanced cattle feed would be sold in the name of "Shanthi". Niswin Enterprises would be dealer for Tamil Nadu. The company was into poultry feed since 1990 and was selling about 20,000 tonnes a month now. It decided to produce balanced cattle feed as part of its plans to expand business.Already about 50,000 tonnes of cattle feed was sold in Kerala market every month by the existing producers. Hence, it had a huge potential, he said.
