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Jul 14, 2007

Radio City 91.1 comes to Coimbatore ..

Radio City 91.1 FM is India's first and leading hit music FM radio brand. Promoted by Music Broadcast Private Limited (MBPL), this private FM network has captured the hearts of millions of listeners across Mumbai, Delhi, Bangalore, Lucknow, Hyderabad, Chennai and Jaipur. In Phase II of expansion of FM Radio, Radio City has bagged the licenses to broadcast in 16 more cities. It will soon regale listeners in Coimbatore, Vizag, Pune, Ahmedabad, Surat, Nagpur, apart from the other centers in Western India. Radio City broadcasts 24/7, using state of the art digital stereo FM for unmatched quality in signal strength, clarity and brilliance.
Taking the lead, to offer a differentiated listening experience, Radio City 91.1FM has a fresh outlook, 'Whatte Fun'. It now brings a unique and uniform brand experience, in line with the vision of creating a national brand. From a broad base, Radio City has fine-tuned the core-target audience through focused segmentation to SEC AB 25-35. Radio City's 'Whatte Fun' will offer listeners a bouquet of exciting, path breaking programmes for the first time on Indian radio which will uniquely position it to capture and sustain the biggest share of ear delivering an unmatched radio experience.

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